广而告吧

MyM.M’s巧克力: 多彩糖果键盘

Confectionery & Snacks

Communication just got Sweeter.
Personalise your M&M’s at mymms.nl

广告公司: FHV BBDO, Amsterdam, The Netherlands
创意总监: Maarten v.d. Vijfeijken, Joris van Elk
艺术总监: Yona Hümmels
广告文案: Stef Jongenelen
摄影师: Studio Beerling
修改: Jeroen Schuyt
Account: Gepke Nederlof
鸣谢: Jeffrey Metzner 1941 - 2008
发布日期: August 2008

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士力架广告:超大的一口吃下去

Snickers

广告公司: The Assistant
Creation: J.O & J.B
Photography: K.Meert
发布日期: 2007

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Battery Energy Drink: Hole

连小便都充满了力量

广告机构: Rivas Herrera / Y&R
广告文案: Carlos Mera
艺术总监: Marco Salvador
发行日期: June 2008

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Oreo: Elevator

奥利奥曲奇，牛奶的最爱！

“Milk’s Favorite Cookie”

The traditional dunk of an Oreo cookie into a glass of milk was dramatized with the use of a panoramic elevator in a shopping mall. This attention-grabbing use of new media gave us one more way to show that Oreo is milk’s favorite cookie.

广告机构: DraftFCB, New York, USA
Chief Creative Officer: Chris Becker
首席 创意总监: Sandy Greenberg, Terri Meyer
艺术总监: Jeseok Yi
广告文案: Claudio Lima
摄影师: William Tran

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Tabasco: 消防车

第一次介绍Tabasco辣酱的广告，我没吃过这个牌子的辣酱，但是他的广告让我记忆深刻，车身广告做成这个样子的也是少有的了

把公交车改成了消防车

广告机构: Duval Guillaume, Brussels, Belgium
创意总监: Katrien Bottez, Peter Ampe
艺术总监: Davy Caluwaerts
广告文案: Kristof Vanderbeke

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Anything & Whatever: 出来的是什么？

打开前不知道味道的饮料。

Anything and Whatever are the names of two soft drinks created in Singapore alongside each other, by the company Out Of The Box Pte Ltd. The drinks have a unique packaging concept such that every beverage has a generic design, with no way of telling what flavour is contained in the can. This prevents the consumers from being aware of the flavour of the purchased beverage until they drink it. The result: Vending machines that let consumers stick their hands into scenarios where they didn’t know what was going to come out.

广告机构: JWT, Sydney, Australia
首席 创意总监: Sheungyan Lo, Pinit Chantaprateep, Andy DiLallo
Group CD / 艺术总监: Guy Futcher
艺术总监: BRENDAN DONNELLY
润色: Sally Liu, Procolor, Singapore
Typographer: Jeffrey Oley
摄影师: Xuan Ong, Groovy Studio
制片人 - Sidney Stella Lim/Jasmine Lim, Groovy Studio, Singapore
Account supervisor - Betty Tsai

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